Jacob Schram video book review episode two: The future of the industry

In our second interview with Jacob Schram, reviewing his new book "The Essence of Business", discussion focuses on the opportunities and challenges for the future of the convenience industry.

Schram talks about electrification, keeping the customer, the importance of great food to go, quality and freshness, urban stores, relationship marketing, technology, personalisation and developing a 'two clock speed' culture.

Schram's book will be published in English in September.

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Dan MunfordDan Munford International convenience retail expert

As an experienced and well connected strategist on convenience, Dan is a frequent advisor at CEO and retailer main Board level. He is owner and Managing Director of the Insight group of companies, including consultancy Insight Research and the Global Convenience Store Focus publication. Dan also sits on the NACS International Board and is a shareholder in the NACS European event, Convenience Summit - Europe.

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