This article published June 2015. For latest news THIS MONTH'S ISSUE


Chopstix to present at Convenience Summit – Europe

NACS Insight is delighted to confirm Max Jenvey, chief operating officer for Chopstix Group, as a speaker at CSE, 7-12 June 2015.

NACS Insight has been watching the explosion of fast casual food in the US market with businesses like Chipotle leading the charge.

Millennials, who make up the biggest demographic of fast casual fans, are looking for healthier fast food, delivered in a relevant and credible branded proposition. How can the convenience sector position itself to benefit from this trend?

Chopstix is a leading oriental quick service restaurant brand with over 45 sites across the UK and the Republic of Ireland.

Chopstix is a unique, brand-led quick service franchise operation, blending the best fusion of authentic oriental-inspired fast food with casual, convenient dining experiences at affordable prices.

Chopstix chefs cook the food on site to ensure each dish is served as fresh as possible, delivering in-store theatre at the same time.

The Chopstix Group is focused on delivering fresh, nutritious, tasty oriental cuisine made from the finest ingredients, including Halal certified chicken. Its innovative fusion recipes provide healthier quick service meals for time strapped customers. The Chopstix Group operates sites across the UK from Crawley to Dundee and in Northern Ireland to the Republic of Ireland.

The Chopstix vision is to become the UK’s favourite oriental quick service noodle bar, delivering revenue growth, value and customer satisfaction.

Chopstix Group reports it continuously strives to ensure a convenient dining experience, followed by delicious and authentic oriental food specialties, freshly prepared by chefs on the site, at affordable prices. In addition, Chopstix franchise and licensing opportunities are a lucrative business model backed by sustainable growth for those who are keen to invest in the quick service restaurant sector.

Jenvey’s focus is primarily on developing the Chopstix brand and maximising franchise potential. Additionally, Jenvey serves as marketing director for Oxxygen Marketing Partnership, combining design and strategic marketing management with strategic alliances. Jenvey also teaches strategic marketing at London’s Fordham University.

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